Smiffys is thrilled to have showcased over 150 innovative new product lines at this year’s Spielwarenmesse in Nuremberg. Our expansive range includes exciting new additions for all seasons, with a particular focus on Halloween and carnival, ensuring there’s something for everyone, all year round.
Among the highlights were our new officially licensed costume ranges, featuring iconic brands such as Zorro, Gremlins, Dr. Seuss, Peperami, The Matrix, Unicorn Academy, and Popeye. These collections combine nostalgia, creativity, and high-quality design, catering to fans of all ages and tastes.
Our team was delighted to have had the opportunity to meet with new customers, reconnect with our valued existing partners, and showcase the latest trends and innovations within the industry. Spielwarenmesse provided the perfect platform for collaboration and sparked exciting conversations around the future of the costume industry.
“We couldn’t be happier with the response to our new product lines at Spielwarenmesse 2025,” said Sam Bucknall, Head of Sales. “It’s always a pleasure to meet new customers, catch up with existing ones, and see the excitement around our newest collections. Our Halloween and officially licensed ranges continue to be incredibly popular, and we’re excited to expand our offerings with fresh and creative designs.”
The show was a resounding success for Smiffys, with the launch of these new product lines reaffirming our commitment to innovation and quality. We’re proud to continue setting trends in the fancy dress industry, and we look forward to an exciting year ahead as we bring even more fun and creativity to our customers worldwide.
Thank you to everyone who visited our stand, and we can’t wait to see you again soon!